Hi, I’m Nishanth Muraleedharan (also known as Nishani)—an IT engineer turned internet entrepreneur with 25+ years in the textile industry. As the Founder & CEO of "DMZ International Imports & Exports" and President & Chairperson of the "Save Handloom Foundation", I’m committed to reviving India’s handloom heritage by empowering artisans through sustainable practices and advanced technologies like Blockchain, AI, AR & VR. I write what I love to read—thought-provoking, purposeful, and rooted in impact. nishani.in is not just a blog — it's a mark, a sign, a symbol, an impression of the naked truth. Like what you read? Buy me a chai and keep the ideas brewing. ☕💭 For advertising on any of our platforms, WhatsApp me on : +91-91-0950-0950 or email me @ support@dmzinternational.com
Launching a new brand in the competitive apparel market requires careful planning and execution. Here are some key considerations to keep in mind when launching your brand for women and girls in India: 1. Target Audience: Clearly define your target audience, considering factors such as age, preferences, and location. This...
India’s fashion market is worth $50 Billion ? Zudio has cracked the code to this industry ? Here’s how they’re beating existing fashion giants ? Context ? Zudio has been a silent killer in India’s fashion market. Rising slowly to take away market share from giants like Westside, Reliance, Max,...
**Factors that Affect the Price of Handloom Products** 1. Quality of Materials: The quality of materials used in a handloom product can greatly affect its price. Higher quality materials, such as silk or cashmere, can be more expensive than synthetic materials. Additionally, materials that are locally sourced or sustainably produced...
Artificial intelligence (AI) is changing the world as we know it, with its applications extending from self-driving cars to virtual assistants. However, for AI to reach its full potential, it requires a massive amount of data to learn from. This is where LAION, a free database of over five billion...
On April 27th, 2023, Dr. Yoshua Bengio announced that he had resigned from his position at Google in order to freely speak about the potential risks of artificial intelligence. Bengio, who is widely considered one of the most influential figures in the field of AI, has been working at Google...
Having both a fast fashion brand and a slow fashion brand can be a good business strategy because it allows you to cater to two different types of consumers. Fast fashion appeals to customers who want trendy, affordable clothing that can be quickly produced and easily accessible. Slow fashion appeals...
2023 and beyond are shaping up to be exciting years for eCommerce. With the market growing rapidly, eCommerce companies need to be strategic in their marketing efforts to succeed. Digital marketing has proven to be an effective tool for eCommerce brands, but it requires an understanding of the latest trends...
How to tell natural and synthetic fabrics WITHOUT a burnt test! Let Evelyn Wood show you the methods she use to identify natural fabric fibre and synthetic fabric fibre when you’re at the shop! she also show you how to train yourself to get good at identifying fabrics types! Learn...
In today’s world, consumers are increasingly looking for sustainable and eco-friendly options in their shopping choices. Handlooom.com, an e-commerce website, has positioned itself as a leader in providing handloom products made of only natural fibers, such as cotton, silk, wool, and hemp. In this article, we will explore the features...
“Is there some point at which I feel like I’m actually qualified to be a startup Founder? It seems like everywhere I turn I’m constantly reminded that there’s something I don’t know or somewhere I’m falling short. When do I feel like I’ve got this thing figured out?” The way to...
