Nishanth Muraleedharan, also known as "Nishani," is an IT engineer who transitioned into entrepreneurship, driven by a profound passion for the textile industry. As the president of Save Handloom Foundation, (SaveHandloom.org) and the Founder & CEO of DMZ International Imports & Exports Pvt Ltd., I am passionate about reviving the Indian handloom industry and empowering the weavers and artisans across the country. With 25+ years of experience in the textile industry, I have developed deep market insights and a rich network of handloom weaving societies, master weavers, and self-help groups, who exclusively make products for our trust.
Wedding ceremonies are grand affairs where the bride and groom take center stage, but it is equally important for guests to dress their best. Wedding sarees have always been a popular choice for women attending these special occasions, and the latest trend in this realm is customized handloom sarees. Handlooom.com,...
The handloom industry in India has a rich history and cultural significance. It is an important sector that provides employment to millions of weavers, especially in rural areas. Recognizing the importance of this industry in promoting sustainable and equitable agriculture and rural development, the National Bank for Agriculture and Rural...
Embark on a mesmerizing journey through India’s rich heritage of handloom fabrics and explore the timeless charm of handwoven sarees. As of September 2023, the tradition of hand-crafted fabrics continues to flourish, with India remaining the global leader in hand-woven textiles, producing an astounding 95% of the world’s hand-woven fabrics....
Starting a startup selling handloom products online through an e-commerce website and marketplaces can present certain roadblocks and challenges. Here are some key points to consider: 1. Roadblocks: – Competition: The handloom industry is highly competitive, and there may be numerous other sellers offering similar products online. – Brand Awareness:...
India’s handloom industry is renowned worldwide for its exquisite craftsmanship and rich cultural heritage. For travel enthusiasts seeking a unique and immersive experience, exploring destinations known for their handloom traditions is a must. In this extensive guide, we will take you on a journey through India’s most iconic handloom towns,...
Handloom products have long been cherished for their quality, design, and contribution to the heritage of traditional weaving techniques. However, with the rise of powerloom textiles and the influx of synthetic fibers, customers face challenges in distinguishing between genuine handloom and fake products. This blog explores the difficulties faced by...
India, a country known for its rich textile heritage, has been facing a growing problem of textile waste. The textile and apparel industry has seen exponential growth, and with it comes the challenge of managing the waste it generates. Setting up a textile recycling plant in India is not only...
Textile waste has become a pressing environmental issue, with only a small percentage of clothing being recycled. This article delves into the intricacies of textile recycling, explores why only a fraction of fabrics are recycled into new clothing, and discusses the future of this industry. Additionally, we address the disconnect...
In recent years, there has been a growing awareness of the devastating impact that the fashion industry has on the environment. Fast fashion, characterized by its rapid turnover of trendy clothing at low prices, has become the norm, but at what cost? The production and disposal of clothing in this...
In recent years, the growth of e-commerce has been phenomenal, especially in the fashion industry. With the emergence of Direct-to-Consumer (D2C) brands, the landscape has become more competitive, and retailers are facing several challenges in their operations. In this blog, we will discuss the 15 most common challenges faced by...
