Posts by: Nishanth Muraleedharan

Hi, I’m Nishanth Muraleedharan (also known as Nishani)—an IT engineer turned internet entrepreneur with 25+ years in the textile industry. As the Founder & CEO of "DMZ International Imports & Exports" and President & Chairperson of the "Save Handloom Foundation", I’m committed to reviving India’s handloom heritage by empowering artisans through sustainable practices and advanced technologies like Blockchain, AI, AR & VR. I write what I love to read—thought-provoking, purposeful, and rooted in impact. nishani.in is not just a blog — it's a mark, a sign, a symbol, an impression of the naked truth. Like what you read? Buy me a chai and keep the ideas brewing. ☕💭   For advertising on any of our platforms, WhatsApp me on : +91-91-0950-0950 or email me @ support@dmzinternational.com

The “Amul Baby” Migration Myth: Why Comfort-Built Lives Collapse Abroad

There’s a pattern nobody talks about openly. A lot of people who grow up in ultra-comfort environments—food ready, house cleaned, clothes washed, zero real-life responsibility—decide to move to the US chasing a “better life.” What they don’t realize? They’re not just changing countries. They’re moving from dependency to survival mode...

11.11: The Quiet Luxury Revolution That Indian Handloom Brands Still Haven’t Understood

The Brand That Didn’t Scream… But Built Authority In an industry addicted to noise, discounts, and “Buy 2 Get 3 Free” chaos, 11.11 / eleven eleven chose silence. No aggressive ads. No mass production. No compromise. Founded in 2008 by Shani Himanshu and Mia Morikawa, the brand built itself on...