Posts by: Nishanth Muraleedharan

Hi, I’m Nishanth Muraleedharan (also known as Nishani)—an IT engineer turned internet entrepreneur with 25+ years in the textile industry. As the Founder & CEO of "DMZ International Imports & Exports" and President & Chairperson of the "Save Handloom Foundation", I’m committed to reviving India’s handloom heritage by empowering artisans through sustainable practices and advanced technologies like Blockchain, AI, AR & VR. I write what I love to read—thought-provoking, purposeful, and rooted in impact. nishani.in is not just a blog — it's a mark, a sign, a symbol, an impression of the naked truth. Like what you read? Buy me a chai and keep the ideas brewing. ☕💭   For advertising on any of our platforms, WhatsApp me on : +91-91-0950-0950 or email me @ support@dmzinternational.com

The Turbulent Saga of the Raymond Family: Feuds, Legal Battles, and Divorce Drama

The Singhania family, founders of the iconic Raymond Group, have been embroiled in a series of bitter feuds and legal battles spanning several decades. The rifts between father Vijaypat Singhania, son Gautam Singhania, and other family members have illuminated the struggles for control, property disputes, and personal conflicts within the...

Nita Ambani Inaugurates Reliance Retail’s First Swadesh Standalone Store in Hyderabad

Nita Ambani, the Founder and Chairperson of Reliance Foundation, has recently inaugurated Reliance Retail’s first Swadesh standalone store in Hyderabad. This store aims to promote and support Indian craftwork by offering a collection of handmade products by skilled artisans using traditional techniques and local materials. The launch event witnessed the...

A Study by NABARD on Credit, Marketing, and Sustainability Issues of Handloom Industry in and outside Cooperative Sectors

The handloom industry in India has a rich history and cultural significance. It is an important sector that provides employment to millions of weavers, especially in rural areas. Recognizing the importance of this industry in promoting sustainable and equitable agriculture and rural development, the National Bank for Agriculture and Rural...

A Journey Through Time: The Everlasting Elegance of Indian Handwoven Sarees

Embark on a mesmerizing journey through India’s rich heritage of handloom fabrics and explore the timeless charm of handwoven sarees. As of September 2023, the tradition of hand-crafted fabrics continues to flourish, with India remaining the global leader in hand-woven textiles, producing an astounding 95% of the world’s hand-woven fabrics....

Crafting a Profitable Handloom Business in the Digital Age

Starting a startup selling handloom products online through an e-commerce website and marketplaces can present certain roadblocks and challenges. Here are some key points to consider: 1. Roadblocks: – Competition: The handloom industry is highly competitive, and there may be numerous other sellers offering similar products online. – Brand Awareness:...