Category "Fashion"

Margins Over Scale: The Quiet Revolution That Can Save the Handloom Industry

In a world obsessed with scale, funding rounds, and explosive growth charts, the Indian handloom industry stands at a unique crossroad — where tradition meets opportunity, but also risk. While new-age startups in tech, beauty, and food chase valuation vanity, the handloom sector offers a rare truth hidden in plain...

From the Brink of Bankruptcy to India’s #1 Fashion App: The Resurrection of Myntra

“Myntra was almost dead in 2013.” Today, it’s the undisputed leader in India’s online fashion. How did this miracle happen? Let’s rewind, dissect, and decode the full rollercoaster story—from startup confusion to a billion-dollar resurrection… and what 2025 Myntra looks like today. 💔 Act 1: The Almost-Dead Phase (2007–2013) Myntra...